Privacy Policy

My Physio Hero ("we", "us", or "our") operates https://myphysiohero.com (the "Site"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Site or use our online physiotherapy consultation services. Please read this policy carefully. If you disagree with its terms, please discontinue use of the Site.

1. Information We Collect

We may collect the following categories of personal information:

• Contact & identity data — your full name, phone number, and email address when you submit a booking or contact form.
• Health information — the condition or symptoms you describe when requesting a consultation. This is used solely to match you with the right physiotherapist.
• Usage data — pages visited, time spent, browser type, device type, and IP address, collected automatically via cookies and analytics tools.
• Communications — messages you send us through the contact form or by email.

2. How We Use Your Information

• To schedule and deliver physiotherapy consultations.
• To call you back regarding your booking request.
• To respond to your enquiries and provide customer support.
• To send appointment reminders or follow-up communications (you may opt out at any time).
• To improve our website and services using aggregated, anonymised analytics data.
• To comply with applicable legal obligations.

3. Cookies & Tracking Technologies

We use cookies and similar tracking technologies to analyse site traffic and understand user behaviour. Specifically:

• Google Analytics (GA4) — collects anonymised usage data to help us improve the Site. You can opt out via the cookie consent banner or by installing the Google Analytics Opt-out Browser Add-on.
• Meta Pixel — used to measure the effectiveness of our advertising on Facebook and Instagram. You can manage your ad preferences at facebook.com/ads/preferences.

Analytics and tracking cookies are only loaded after you accept via our cookie consent banner. You may withdraw consent at any time by clearing your browser cookies and declining on your next visit.

4. Sharing Your Information

We do not sell your personal data. We may share it with:

• Our physiotherapy team — to deliver the consultation you requested.
• Service providers — such as Google (Analytics) and Meta (Pixel), who process data on our behalf under their own privacy policies.
• Legal authorities — if required by law or to protect the rights and safety of our users.

5. Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes described in this policy, or as required by applicable law. Booking enquiry data is typically retained for up to 2 years. You may request deletion at any time (see Section 7).

6. Data Security

We implement appropriate technical and organisational measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

7. Your Rights

Depending on your location, you may have the right to:

• Access the personal data we hold about you.
• Request correction of inaccurate data.
• Request deletion of your data ("right to be forgotten").
• Object to or restrict certain processing activities.
• Withdraw consent for analytics/marketing at any time.

To exercise any of these rights, please contact us at [email protected]. We will respond within 30 days.

8. Children's Privacy

Our services are not directed to children under the age of 13. We do not knowingly collect personal information from children. If you believe a child has provided us with personal data, please contact us and we will delete it promptly.

9. Third-Party Links

Our Site may contain links to third-party websites. We are not responsible for the privacy practices of those sites and encourage you to review their privacy policies.

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any significant changes by updating the effective date at the top of this page. Continued use of the Site after changes constitutes acceptance of the updated policy.

11. Contact Us

If you have any questions or concerns about this Privacy Policy, please contact us: